10 Strategies to Find the Right Career Path | Guiding Readers to Purposeful Careers
10 Strategies to Find the Right Career Path is a 104-page step-by-step guide designed to help readers discover careers that align with their identity, values, strengths, and passions. The challenge was to create a comprehensive, actionable, and engaging digital experience that could guide diverse audiences—recent graduates, career changers, and professionals seeking fulfillment—through the complex process of career exploration and decision-making.
Textile Reverie | Digital Spaces That Inspire and Convert
Textile Reverie is a creative brand and digital platform built to serve ambitious creatives seeking clarity, structure, and momentum in their personal and professional lives. The brand centers on the belief that beauty and strategy can coexist—and that growth requires both reflection and action.
The primary objective was to design and manage a cohesive website ecosystem that positions Textile Reverie as a trusted creative brand while driving discovery, engagement, and conversion for its flagship product, The Vision Keeper Workbook.
Editorial Design | Content That Drives Results
I design editorial systems that drive growth, helping readers reflect, make decisions, and take meaningful action. Across books, workbooks, and longform content, I translate complex ideas into clear, intentional experiences that guide behavior and support measurable outcomes.
Drawing Connections | Illustration & Visual Storytelling
I craft visuals that captivate and communicate—turning concepts, characters, and brand stories into illustrations that are both striking and purposeful. Every piece blends creativity with strategy, ensuring your message resonates as strongly as it looks.
10 Strategies | Redesigning a Book Cover to Be Clear and On Target
The Brief | A Visual Compass for Career Seekers
The second edition of 10 Strategies to Choose the Right Career Path called for more than an update—it needed a visual identity that spoke to a new generation of readers: college students, early-career professionals, and career-changers (ages 18–34).
Our goal was to design a cover that reflects both clarity and movement—a modern invitation to align one’s work with purpose.